Highlights
Features
Class WarfareDanger on Kaua'i
Income Inequality
Insane Cannabis Policy
Iran & ISIS Clarified
Israel: Please Stop
March Madness and Love
Media Manipulation
Political Issues
Stoked on Surfing
Symptoms of Inner Peace
The Theft of Hawai'i
Tribute to Cary Colaianni
HoopCamp
Dividing Those Who Love the Islands
Next Surf Safari
HI
History of Conservative Rightwing and Republican Propaganda in America
What Is Propaganda?
Advertisers in America (see popular Netflix series, MadMen) learned that companies could sell products more effectively by creating powerful imagery, feelings and emotions about the item. People didn't want to simply buy a red shirt or car — but a red shirt or car that made them look or feel sexy. Philip Morris sold billions of cigarettes due to the powerful imagery of the strong man riding on a horse. It wasn't about smoking a Marlboro cigarette but making people feel they were independent and cool. This is the persuasiveness of propaganda. These techniques reach the core of our brain and trigger powerful emotions.
Two Russian social scientists produced an anti-American documentary in 1984, "The Target Is Your Brain." Felix Sobolev and Victor Olender describe a plot against reason and highlight different techniques of ideological warfare. They skillfully demonstrate how advertisers use illusions, slick messaging and word manipulation to control minds. Importantly, they provide a look into the American political system and how these techniques are used to influence voters.
The organization that has used these political techniques most effectively is FOX News, created by Australian-born American media mogul Rupert Murdoch, and spearheaded by Rodger Ailes. "The Target Is Your Brain" demonstrates the irrational nature of American culture and how millions of intelligent, educated and otherwise common-sensical people behave, act and vote against their best interests. This is one of the most important documentaries that consumers and citizens can study today.
Isn't it time to take back you brain?
Advertisers in America (see popular Netflix series, MadMen) learned that companies could sell products more effectively by creating powerful imagery, feelings and emotions about the item. People didn't want to simply buy a red shirt or car — but a red shirt or car that made them look or feel sexy. Philip Morris sold billions of cigarettes due to the powerful imagery of the strong man riding on a horse. It wasn't about smoking a Marlboro cigarette but making people feel they were independent and cool. This is the persuasiveness of propaganda. These techniques reach the core of our brain and trigger powerful emotions.
Two Russian social scientists produced an anti-American documentary in 1984, "The Target Is Your Brain." Felix Sobolev and Victor Olender describe a plot against reason and highlight different techniques of ideological warfare. They skillfully demonstrate how advertisers use illusions, slick messaging and word manipulation to control minds. Importantly, they provide a look into the American political system and how these techniques are used to influence voters.
The organization that has used these political techniques most effectively is FOX News, created by Australian-born American media mogul Rupert Murdoch, and spearheaded by Rodger Ailes. "The Target Is Your Brain" demonstrates the irrational nature of American culture and how millions of intelligent, educated and otherwise common-sensical people behave, act and vote against their best interests. This is one of the most important documentaries that consumers and citizens can study today.
Isn't it time to take back you brain?
What Is Propaganda? Here is the Simple and Complete Answer
Similar to sociologists, Sobolev and Olender, George Orwell warned in his book, "1984," which he wrote in 1949, about the dangers of social and political propaganda. Orwell argued society could be anesthetized and easily subdued by giving the masses "beer, football and gambling." Over 100 million Americans huddled around massive big screen TVs this past February to bet, drink, eat and enjoy the festivities of the annual national past time, the Super Bowl.
Madison Avenue figured out the advertising angle in the early 1900s. Why do you think everyone pays $200 for a pair of Jordans, cool sunglasses or other consumer items that costs less than $10 to manufacture? Rodger Ailes learned how to apply these techniques as a political film maker during the Kennedy/Nixon era. The former NBC executive and Republican political strategist became the founding CEO of the revolutionary cable news network, FOX News, in 1996. The station is dedicated to advancing the conservative agenda in America and around the world. Why do you think this Middle Class nation consistently votes for Republican candidates and against their best interests? Rodger Ailes successfully hijacked the brains of America, as he is the Man Behind the Curtain and one of the most powerful men in the history of the world.
This ONE man understood political messaging better than anyone: Roger Eugene Ailes, president of Fox News Channel, and chairman of the Fox Television Stations Group. Wikipedia Born: May 15, 1940 (age 74), Warren, OH.
Screen shot from 16:25 in video clip.
Rodger Ailes: "Our work is the beginning of a completely new approach." And, FOX News was born in his mind ...
Screen shot from 16:32 in video clip.
Rodger Ailes, "This is the way by which president will now be elected."
Screen shot from 16:34 in video clip.
Rodger Ailes, "Guys that are climbing up must be actors from now on." Ronald Reagan, ACTOR
Screen shot from 16:38 in video clip.
Part of the video is inaccurate — there is NOT a single party system in the USA. Yes, our parties are similar, but there are major differences. Obama pushed for medical care for all; Republicans opposed. Obama increased taxes on the Most Rich; Republicans opposed. Obama got us out of war; Republicans still want us to be at war. Yes, candidates must "act" and appeal to voters. Yes, they must appeal to the masses. But there are sharp, ideological differences between the parties.
Screen shot from 17:57 in video clip.
"One could not find a man more conservative than Barry Goldwater."
Screen shot from 21:01 in video clip.
"He failed the elections miserably. Despite this, he gained an ardent fan."
Screen shot from 21:07 in video clip.
"Ronald Reagan"
Screen shot from 21:16 in video clip.
"Such views did not escape the attention of RICH America."
Screen shot from 21:54 in video clip.
"Already in two years, Ronald Reagan became a governor of the state of California."
Screen shot from 22:00 in video clip.
"And in 1980, he is the 40th president of the United States of America."
Screen shot from 22:06 in video clip.
Opposition to the Vietnam war, the release of the Pentagon Papers, and nightly news reports from popular and trusted correspondents, such as Walter Cronkite, led Nixon and Republicans to create the term, "Liberal Media," for showing the reality of the war. Media has long been considered to be the "Fourth Branch" of government along side the Executive, Legislative and Judicial branches. Each branch was to "check the powers" of the others. Today, any media organization that differs from FOX News is labeled "liberal." FOX News champions a conservative agenda, claims to be "Fair and Balanced," which is simply a marketing slogan, and joins with massive Global Corporations, conservative interest groups and commentators, to influence government to further their political and social agenda.
"And there are new bans on words and new misleading euphemisms."
Screen shot from 26:17 in video clip.
